Brand Finance Awards ikman as the No.1 E-commerce Brand in Sri Lanka for the Second Consecutive Year

At the 16th edition of Brand Finance’s annual review, ikman emerged as the leading brand amongst E-commerce brands in Sri Lanka for 2019, for the second year running.

ikman, the most popular online marketplace in the nation scored 72.46 on the E-commerce brand valuation conducted by Brand Finance, which is the world’s leading independent brand valuation consultancy. Within a short span of establishing itself in the country, ikman has proved to be a true testament to how strong investments in product innovation and a repetitive stance towards value creation translates into outstanding brand strength.

ikman has witnessed how each inventory developed by the company managed to attract an ever-expanding user base, both on consumer levels and commercial fronts. The website garners an average of 3-3.3 million monthly visitors while 207,165 ads are posted on a regular month. This immense success is attributed to the technical and human capital synergies created with a market-oriented approach to deliver the solutions sought by the general Sri Lankan consumer. Over the years in operation, ikman has transformed itself from a premium classifieds web database, covering a comprehensive range of product portfolio, including property, vehicles, electronics, and services, to a household brand that covers the needs of the citizens from job hunting, business promotion, to travel, deals and many more. ikman has partnered with leading companies to serve its users more efficiently, taking into consideration the evolving market demands.

To be recognised for its contribution to the Lankan economy for two years in a row is an achievement that speaks for itself. Brand Finance, headquartered in the UK, operates on a global scale and is stacked with a vast clientele including brand owners, tax authorities, intellectual property lawyers and investment banks. It values brands and intangible assets, and acts on an advisory capacity to organisations on the optimisation of brand value via efficacious brand management practices.

This recognition for ikman would not have been possible without the continuous support of all its users, partners, members and the wide range of stakeholders who continue to be a part of the change ikman is devoted in bringing to the rapidly transforming Sri Lankan E-commerce landscape.